Rosa Loves
Rosa Loves is making big waves. The project was recently named one of AOL’s Top 12 Businesses That Could Be The Next Big Thing. Their drive is to meet small, specific goals (feeding communities, raising money for a family in need) through t-shirt sales. The shirts are well designed, and I like that their focus extends past charity:
Everyone has a story. Everyone has a need. By using art and creativity, we hope to foster hope and encouragement through the aid of apparel.
Rosa Loves is less about charity and more about awareness, awareness that we are all apart of something greater and are therefore joined by common threads.
Instead of donating to larger charity organizations that were already established and had financial support through other ways - it would go to specific individuals with needs in the community around us.
This firm belief in grassroots fundraising, and in their ability to enact a direct impact sets Rosa Loves apart from the crowd. Plus, they are friends with Groundswell favorites People Not Profit, which earns their keep in our book.
Previously on Groundswell:
